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Theodore Ansusinha

from Plymouth, MN
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Also known as:
Theod Ansusinha, Theodore G Ansusinha, X E Yang
Phone and address:
4227 Pineview Ln, Minneapolis, MN 55442
(763) 559-4837
Related to:
Chirawan K Ansusinha, 92Lisa D Yang, 41Graciela Ansusinha, 55Tamnit Ansusinha, 91Michael AnsusinhaLee X Yang, 69Diana K Yang, 46Thomas Ansusinha, 62May S Yang, 61Chuayi T Yang, 45
Connected to:
Lynn M Answeeney, 46George Ansy, 58Faye AntaJorge C Anta, 72Valerie A Antaki, 39Albert J Antal, 70Heather C Antal, 50Nicole M Antal, 48Rachel L Antal, 31Zsolt Antal, 50

Theodore Ansusinha Phones & Addresses

  • 4227 Pineview Ln, Plymouth, MN 55442 (763) 559-4837
  • 110 Sunrise Ct, Hamel, MN 55340 (763) 559-4837
  • Medina, MN
  • Naples, FL
  • 1102 Brookwood Rd, Madison, WI 53711 (414) 559-4837
  • Lake Orion, MI
  • Milwaukee, WI

Education

Degree: High school graduate or higher

Resumes

Resumes

Theodore Ansusinha Photo 1

Vice President, Product Development

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Location:
Minneapolis, MN
Industry:
Computer Software
Work:
Entiera Jan 2005 - Jun 2012
Chief Executive Officer
Fico Jan 2005 - Jun 2012
Vice President, Product Development
Entiera Jan 2005 - Aug 2010
Co-Founder and President
Accenture Sep 1987 - Jul 2004
Partner
Education:
Northwestern University 1988 - 1990
University of Wisconsin - Madison 1981 - 1987
Skills:
Product Management
Analytics
Saas
Segmentation
Database Marketing
Theodore Ansusinha Photo 2

Theodore Ansusinha

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Location:
Greater Minneapolis-St. Paul Area
Industry:
Management Consulting
Theodore Ansusinha Photo 3

Theodore Ansusinha

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Location:
Greater Minneapolis-St. Paul Area
Industry:
Information Technology and Services

Publications

Us Patents

Building Analytical Models With Standardized Virtual Flat Files

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US Patent:
7299241, Nov 20, 2007
Filed:
Aug 17, 2005
Appl. No.:
11/147034
Inventors:
Kenneth L. Reed - Mission Viejo CA, US
Theodore Ansusinha - Plymouth MN, US
Assignee:
Accenture Global Services GmbH - Schaffhausen
International Classification:
G06F 17/30
US Classification:
707102
Abstract:
A system and method for creating virtual flat customer records derived from database customer data that may be used as standardized input for analytical models. A Customer Analytic Record (“CAR”) application may be created as a database object to extract, transform, and format all of the customer data needed for customer segmentation and predictive modeling. The CAR may be a set of database views that are defined using virtual stored queries The CAR application may dynamically calculate additional variables using predetermined transformations, including custom transformations of an underlying behavior. The CAR is preferably a dynamic view of the customer record that changes whenever any update is made to the database. The definition of the CAR provides documentation of each data element available for use in models and analytics.

Adaptive Marketing Using Insight Driven Customer Interaction

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US Patent:
7707059, Apr 27, 2010
Filed:
Nov 22, 2002
Appl. No.:
10/302395
Inventors:
Kenneth L. Reed - Mission Viejo CA, US
Theodore Ansusinha - Plymouth MN, US
Hari S. Hariharan - Madison WI, US
Assignee:
Accenture Global Services GmbH
International Classification:
G06F 17/30
US Classification:
705 10
Abstract:
A system and method for adaptive marketing using insight driven customer interaction. The invention uses a closed-loop process for developing insight that may be used to refine further customer interactions. Results of a first customer interaction such as a marketing campaign are stored in a database. The results may be used to retrain predictive models and gain new insights regarding how customers are responding to marketing campaigns. The insights may be used to refine the offers delivered to customers or to extend additional offers in an effort to increase the likelihood that customers will redeem the offers. After each marketing campaign, the results are stored in the database. New and/or modified offers are created based on insights provided by the results of past campaigns. This process may be repeated such that subsequent campaigns are based on insights generated by the predictive models. The insight enables businesses to better target customers with better offers.

Adaptive Marketing Using Insight Driven Customer Interaction

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US Patent:
7996253, Aug 9, 2011
Filed:
Mar 5, 2010
Appl. No.:
12/718096
Inventors:
Kenneth L. Reed - Mission Viejo CA, US
Theodore Ansusinha - Plymouth MN, US
Hari S. Hariharan - Madison WI, US
Assignee:
Accenture Global Services Limited - Dublin
International Classification:
G06Q 10/00
G06Q 30/00
US Classification:
705 733, 705 736, 705 1441, 705 1443
Abstract:
A system and method for adaptive marketing using insight driven customer interaction. The invention uses a closed-loop process for developing insight that may be used to refine further customer interactions. Results of a first customer interaction such as a marketing campaign are stored in a database. The results may be used to retrain predictive models and gain new insights regarding how customers are responding to marketing campaigns. The insights may be used to refine the offers delivered to customers or to extend additional offers in an effort to increase the likelihood that customers will redeem the offers. After each marketing campaign, the results are stored in the database. New and/or modified offers are created based on insights provided by the results of past campaigns. This process may be repeated such that subsequent campaigns are based on insights generated by the predictive models. The insight enables businesses to better target customers with better offers.

Standardized Customer Application And Record For Inputting Customer Data Into Analytic Models

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US Patent:
20040102980, May 27, 2004
Filed:
Nov 22, 2002
Appl. No.:
10/302337
Inventors:
Kenneth Reed - Mission Viejo CA, US
Theodore Ansusinha - Plymouth MN, US
International Classification:
G06F017/60
US Classification:
705/001000
Abstract:
A system and method for creating virtual “flat” customer records derived from database customer data that may be used as standardized input for analytical models. A Customer Analytic Record (“CAR”) application may be created as a database object to extract, transform, and format all of the customer data needed for customer segmentation and predictive modeling. The CAR may be a set of database “views” that are defined using virtual stored queries and enabled using capabilities of a data base management system and a structured query language. The CAR is preferably a virtual “flat” record of the customer data needed for customer analytics. The customer data may be extracted by running one or more SQL queries against the database view(s). The CAR application may dynamically calculate additional variables using predetermined transformations, including custom transformations of an underlying behavior. If additional variables are created, the CAR may be modified to include the additional variables. The CAR is preferably a dynamic view of the customer record that changes whenever any update is made to the database. The definition of the CAR provides documentation of each data element available for use in models and analytics.
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Theodore Ansusinha from Plymouth, MN Get Report