Gemma C Mcsweeney

P/O Box 3852, Kingsport, TN

Marketing And Advertising

Dow Chemical - Greater Philadelphia Area 2009 - 2013
GLOBAL SENIOR STRATEGIC MARKETING MANAGER, Commercial Excellence (via acquisition of Rohm and Haas)
Rohm and Haas - Greater Philadelphia Area 2007 - 2009
CORPORATE MARKETING MANAGER, Marketing Excellence
Intel - Portland, Oregon Area 2004 - 2006
GLOBAL MARKETING MANAGER, Industry Strategy and Market Research
MRW Associates - Greater Boston Area 2003 - 2004
SENIOR CONSULTANT, Marketing (contract)
CSG Systems International - Holmdel, NJ 2002 - 2002
MANAGER, Sales Training and Communications (via business unit acquisition from Lucent Technologies)

Rutgers, The State University of New Jersey-Newark 1984 - 1988
MBA, Business Administration Iona College 1979 - 1983
BBA (summa cum laude), Marketing / Mathematics

Competitive Analysis
Strategy
Marketing Strategy
Cross Functional Team Leadership
Marketing Management
Market Research
Strategic Planning
Segmentation
Product Launch
Leadership
Management
Analytics
Business Planning
New Business Development
Marketing
Market Analysis
Budgets
B2B
Market Planning
Marketing Research
Brand Management
Project Management
Product Marketing
Global Marketing
B2B Marketing
Program Management
Business Strategy
Digital Marketing
Research Planning
Management Consulting
Customer Insight
Product Management
Stage Gate Innovation Process
Training and Workshops
Change Management
Sales
Business Development
Analysis
Competitive Intelligence
Mergers and Acquisitions

English