A liquid level response electrical switch assembly responsive to the level of a monitored liquid is shown as having a body and a chamber-like or containment portion, electrical conductors are carried by the body for connection to as associated electrical load, a reed switch is carried by and within the body for opening and closing an electrical circuit through the electrical conductors, and a magnet positioned by a buoyant float responsive to the level of the monitored liquid is effective for actuating the reed switch.