gine a handheld humidifier thats hot and full of nicotine.) The following year, two product-design grad students at Stanford, Adam Bowen and James Monsees, decided that they could disrupt Big Tobacco: they created a startup called Ploom, which launched formally, in San Francisco, three years later. In
llip Rocke Honey Cream.) But Juul is frequently condemned for targeting young people with its sweeter flavors, which are limited to mango, crme brle, mixed fruit, and cucumber. The company has refrained from introducing new flavorsthough it has prototyped tons of them, Adam Bowen said.